Key Responsibilities:


·       Develop and implement a comprehensive social media strategy tailored to each platform.


·       Align strategies with marketing and business objectives.


·       Plan, create, and schedule engaging posts, including text, images, videos, and other multimedia formats.


·       Write compelling and on-brand captions and copy.


·       Maintain a content calendar for all platforms.


·       Actively engage with followers, respond to comments, and address inquiries in a timely manner.


·       Foster a sense of community and increase follower interaction.


·       Prepare detailed reports with insights and recommendations for improvement.


·       Stay updated on industry trends, platform changes, and emerging tools.


·       Identify opportunities to innovate and enhance social media performance.


·       Ensure consistent brand voice, tone, and aesthetics across all social media platforms.


·       Maintain up-to-date profiles with accurate information.