Senior Creative Copywriter

We are looking for a Senior Creative Copywriter to join our Digikala Ads Studio team. This role is critical in crafting compelling, engaging, and high-impact copy for various advertising campaigns, banners, and the Digikala Ads website. The ideal candidate is a highly creative individual with a strong understanding of advertising copy, storytelling, and audience engagement.

Key Responsibilities:

• Develop creative, compelling, and persuasive copy for ads, banners, campaigns, and other marketing materials across different platforms.
• Ensure clarity, consistency, and alignment of brand voice across all written content.
• Collaborate closely with designers, marketing specialists, campaign managers and Account Managers to create engaging ad content that drives results.
• Brainstorm and ideate innovative copy concepts for different formats and channels (display ads, social media, website, video scripts, etc.).
• Review and refine copy to ensure accuracy, impact, and adherence to brand tone.
• Analyze performance metrics and optimize copy based on insights from advertising campaigns.

Requirements:

• 5+ years of experience in copywriting, preferably in an advertising or marketing environment.
• Proven experience in writing for digital ads, social media, and e-commerce platforms.
• Strong understanding of digital marketing, performance advertising, and audience engagement strategies.
• Excellent storytelling, conceptual thinking, and creative problem-solving skills.
• Attention to detail and ability to craft polished, high-quality content.
• Strong communication and collaboration skills to work effectively with cross-functional teams.
• Fluent in Persian and English, with excellent writing and editing skills in both languages.

Preferred Qualifications:

• Experience in performance-driven copywriting with a focus on conversion optimization.
• Background in advertising, branding, or digital content creation.
• Familiarity with SEO principles and data-driven content strategies.
• A portfolio showcasing successful ad campaigns and creative copywriting work.