Develop content strategy aligned with both short-term and long-term marketing goals
Identify opportunities across relevant functions and businesses to improve customer experience
Define content success metrics, ensure that content effectiveness is measured
Develop and maintain an editorial calendar for content publishing.
Content production flow management in Aparat.
Supervise and plan the team activities
Lead efforts to evaluate and evolve the content strategy as goals change
Monitor web and mobile traffic to identify best practices and ways to increase organic traffic and user engagement metrics
Manage content resources and proofread and approve all their material before it publishes in Aparat.
Implementing content quality assurance standards and evaluating the quality
working on various content types
Requirements / Skills
Knowledge of SEO and understanding measurement tools.
Fluently working with social media platforms and digital means of communication.
Partnerships with the design team and product marketing
Negotiation Skills, Presentations Skills, Business intelligence, Persuasion, Active Listening, Tech Savvy
Facilities:
Team and training camps twice a year
Amenities, sports and leisure facilities
Birthday celebrations, events, and domestic campaigns
Lunch and breakfast
Proximity to public transportation
Remote working, flexible working hours and functional rewards