Senior Creative Copywriting Specialist

Summary:

Pindo, is a dynamic platform connecting buyers and sellers through online advertisements for new goods and services; and aims to provide the best shopping experience by allowing users to compare prices and make informed purchasing decisions we’re seeking a talented Senior Creative Copywriting Specialist to join our Marketing Department. In this role, you will craft compelling and persuasive copy to engage the audience, promote the platform, and enhance our brand presence across various channels.

Responsibilities:

- Copywriting: Create persuasive, engaging, and creative copy for advertisements, website content, social media, email campaigns, and more.

- Content Strategy: Develop and execute content strategies that align with marketing goals and drive user engagement.

- Brand Voice: Maintain and enhance Pindo’s brand voice and ensure consistency across all communications.

- Campaign Development: Collaborate with the marketing team to develop and execute innovative marketing campaigns.

- SEO Optimization: Optimize copy for search engines to improve visibility and drive organic traffic.

- Market Research: Conduct market research to understand audience preferences and trends, and tailor content accordingly.

- Editing and Proofreading: Edit and proofread content to ensure accuracy, clarity, and quality.

- Collaboration: Work closely with designers, marketers, and product managers to create cohesive and effective marketing materials.

Requirements for this Role:

Hard Skills:

- Copywriting Expertise: Mastery of persuasive and impactful copywriting techniques for various marketing materials.

- SEO Knowledge: Strong understanding of SEO principles and the ability to optimize content for search visibility.

- Content Creation: Proficiency in creating high-quality and engaging content across different formats.

- Editing and Proofreading: Excellent editing and proofreading skills to ensure accuracy and quality.

- Literary Knowledge: In-depth knowledge of literary techniques and storytelling principles for crafting engaging narratives.

- Research Skills: Ability to conduct thorough market research to inform content strategies.

Soft Skills:

- Creativity: Highly creative and innovative mindset to develop unique and captivating content.

- Communication: Excellent written and verbal communication skills to convey marketing messages effectively.

- Attention to Detail: Exceptional attention to detail to ensure content accuracy and quality.

- Collaboration: Strong interpersonal skills for effective collaboration with team members.

- User-Oriented Thinking: User-focused mindset to create content that addresses the needs and preferences of the audience.

- Adaptability: Willingness to adapt to changing content and copywriting trends and digital platforms.

- Project Management: Effective organization and project management skills to meet content deadlines and maintain a content calendar.

The perfect match will be…

The ideal candidate will be a creative wordsmith with a passion for crafting compelling narratives that drive engagement and conversions. They will have a strong understanding of SEO, a knack for storytelling, and the ability to adapt their writing style to different platforms and audiences. The perfect match will be detail-oriented, collaborative, and possess a user-centric mindset. If you are a strategic thinker with excellent communication skills and a proven track record in creative copywriting, we encourage you to apply.