Platform Social & Content Specialist
key Requirements
2 years experience in similar positionJob Description
We are seeking a highly skilled and motivated Platform Social & Content Specialist to join our dynamic Platform Brand & Communication Team at Digikala Platform. In this role, you should be able to attract and engage with targeted virtual communities and network users. As a Senior Social-Content Specialist, you will play a pivotal role in managing and optimizing our social media presence, blog, content, and overseeing various marketing projects aimed at enhancing our seller community's engagement and success.
Responsibilities
· Manage and execute our social media campaigns through audience identification, benchmarking, competitive research and platform determination.
· Develop, edit, publish and share content, for example, unique textual content, pictures or video on a regular basis.
· Create editorial calendars and syndication plans.
· Capture and analyse the appropriate social data/metrics, insights and social media best practices to measure the success of every social media campaign, then use that information to refine future campaigns
· Work with copywriters and designers to ensure content is informative and appealing
· Collaborate with other inside departments and creative agencies to manage reputation, recognize key players and coordinate actions.
· Develop and execute comprehensive social media strategies to increase brand awareness, drive seller engagement, and achieve marketing goals.
· Create, curate, and schedule compelling content across various social media platforms, ensuring alignment with brand messaging and guidelines.
· Monitor social media channels, engage with the seller community, and respond to inquiries and comments promptly.
· Collaborate with cross-functional teams to plan and execute PR campaigns, press releases, and media outreach initiatives to enhance our brand's reputation.
· Lead and manage projects related to seller-focused marketing campaigns, collaborating closely with stakeholders to ensure timely execution and successful outcomes.
· Utilize data-driven insights to analyse campaign performance, identify areas for improvement, and recommend strategic adjustments to achieve optimal results.
· Stay up-to-date with industry trends and best practices in social media, PR, and seller-focused marketing strategies.
· Create engaging and informative blog posts and articles for Digikala Seller Academy, ensuring high-quality and relevant content that addresses the needs and interests of Digikala sellers.
· Develop compelling scenarios and storylines for content that capture the audience's attention and drive engagement. Utilize creative thinking to produce innovative content ideas.
· Lead and manage projects related to seller-focused marketing campaigns, collaborating closely with stakeholders to ensure timely execution and successful outcomes.
· Utilize data-driven insights to analyse campaign performance, identify areas for improvement, and recommend strategic adjustments to achieve optimal results.
· Stay up-to-date with industry trends and best practices in social media, PR, and seller-focused marketing strategies.
· Create engaging and informative blog posts and articles for Digikala Seller Academy, ensuring high-quality and relevant content that addresses the needs and interests of Digikala sellers.
· Develop compelling scenarios and storylines for content that capture the audience's attention and drive engagement. Utilize creative thinking to produce innovative content ideas.
· Apply digital marketing strategies to enhance content visibility and reach. Optimize content for search engines (SEO) to improve online presence and attract organic traffic.
Job requirements:
- Bachelor’s/master’s Degree in Communication, PR, MBA, Design, Fine Art or related fields
- Proven 3+ years of work experience as a Social Media manager or creative content creation
- Excellent knowledge of Social Media Marketing channels - Instagram, Twitter, Apparat, and LinkedIn and so on.
- Excellent content marketing and copy-writing skills.
- Excellent Blog management skills
- Intermediate SEO knowledge
- Intermediate knowledge of photo and video editing.
- A keen eye for aesthetics and details;
- Strong project management, time management and ability to work in a dynamic and agile environment
- Great interpersonal skills.
- Exceptional oral and written communication skills.
- Ability to work in a team or individually as and when required
- Ability to manage and handle multiple tasks.
- Outstanding problem-solving skills.
- Exceptional attention to detail.
- Good time management abilities.
- Excellent listening skills.
Job Requirements
ثبت مشکل و تخلف آگهی
ارسال رزومه برای دیجی کالا
این آگهی بسته شده است