Performance Marketing Manager | Q-Commerce

Roles and Responsibilities
·       Creating and executing a strong performance marketing strategy & execution plan
·       Build and manage acquisition campaigns across various channels including SEO,Google ads and local ads.
·       Build and manage retention campaign across marketing automation platform.
·       Analyze and optimize campaign performance based on data-driven insights and strategy using quantitative analysis.
·       Ensuring successful planning, execution, and optimization for key traffic KPIs via paid, organic & own media channels.
·        Deliver quantifiable improvements in ROI across all channels.

• Developing and managing budgets, forecasts, and KPIs for performance marketing initiatives.

·       Collaborating with cross-functional teams, including tech, product, and analytics teams.
Key Requirements
·       degree in Marketing, Business Administration, or a related field
·       prior experience in a similar role as well as experience building effective multi-channel marketing strategies, including affiliate marketing, PPC, SEO, and marketing automation tools.
·       excellent analytical skills and leverage data, metrics, analytics, and consumer behavior trends to drive actionable insights & recommendations
·        highly goal-oriented individual and have excellent communication skills