Campaign Manager

Company Overview:

Job Description:

Key Responsibilities:

• Create visually appealing and high-performing ad creatives for social media platforms and Messengers  (e.g., Instagram, Telegram).

• Set up and manage ad campaigns on social media and other relevant channels.

• Ensure campaigns are strategically aligned with the client's objectives and target audience.

• Identify trends and insights from the data to inform optimization strategies and campaign decisions.

• Continuously test and iterate on ad creatives, targeting, and campaign strategies to improve lead generation performance.

• Stay up-to-date with the latest industry trends, best practices, and platform updates to ensure the effectiveness of campaigns.

• Monitor campaign performance, troubleshoot issues, and make timely adjustments to improve results.

• Regularly track and analyze key performance metrics, such as impressions, clicks, conversions, and cost-per-lead.

Qualifications and Skills:

•  Strong data analysis and reporting skills, with the ability to interpret and present insights
•  Excellent problem-solving and critical-thinking abilities
• Familiarity with marketing funnels
• Strong communication and collaboration skills to work effectively with teammates and customers
• Ability to work in a fast-paced, dynamic environment and adapt to changing priorities

Preferred Qualifications:

• Bachelor's degree in marketing, advertising, engineering, economics, or a related field. 

•  1+ years of experience in digital marketing, with a focus on social media advertising and lead generation campaigns.