re you a results-driven marketing professional with a passion for creating engaging campaigns that inspire action? Do you thrive in crafting strategies that connect with audiences and motivate them to take the next step in their fitness journey? If so, Six2fit is looking for you! As our Marketing Campaign Manager, you’ll be at the helm of our marketing initiatives, building innovative, compelling campaigns that resonate with our fitness community and drive both engagement and conversions.

At Six2fit, we’re committed to helping individuals lead healthier lives through personalized training and diet plans. As part of our team, you’ll leverage your expertise to plan, execute, and optimize marketing campaigns that amplify our mission, foster brand loyalty, and make a lasting impact on our customers’ wellness journeys.

Role Overview:
As the Marketing Campaign Manager at Six2fit, you’ll be responsible for creating and executing 360-degree marketing campaigns that drive user acquisition, engagement, and retention. You’ll work closely with our creative, content, SEO, and product teams to develop marketing campaign plans that align with our business goals and ensure we reach the right audience with the right message at the right time.

From conceptualizing campaign ideas to analyzing performance metrics, you’ll oversee every stage of campaign execution, ensuring they are optimized for maximum effectiveness. Your expertise in marketing strategy, digital advertising, and analytics will play a pivotal role in ensuring the success of Six2fit’s marketing efforts.

Key Responsibilities:

• Develop and execute integrated marketing campaigns that drive user acquisition, engagement, and retention.
• Collaborate with cross-functional teams (creative, content, SEO, product, and sales) to create cohesive campaigns that align with Six2fit’s mission and goals.
• Manage multi-channel campaigns, including email marketing, social media, paid ads, influencer marketing, and more, to ensure maximum reach and engagement.
• Define key performance indicators (KPIs) for each campaign and continuously optimize based on data and insights.
• Conduct market research and audience analysis to inform campaign strategies and ensure we are effectively targeting the right segments.
• Oversee content creation and work with the creative team to ensure messaging is aligned with brand voice and resonates with our audience.
• Create and manage budgets for campaigns, ensuring all initiatives are delivered on time and within budget.
• Monitor campaign performance, track results, and provide detailed reports and recommendations for continuous improvement.
• Stay up-to-date with industry trends, competitor campaigns, and emerging marketing technologies to keep our strategies innovative and effective.

Qualifications:

• Proven experience as a Marketing Campaign Manager or similar role, with a successful track record of planning, executing, and optimizing marketing campaigns.
• Strong understanding of digital marketing channels (email, social media, paid ads, SEO, content marketing, etc.).
• Experience with marketing analytics and tools such as Google Analytics, and social media insights to track performance and ROI.
• Excellent communication, organizational, and project management skills.
• Ability to work collaboratively in a fast-paced, dynamic environment.
• A results-oriented mindset with a focus on data-driven decision making and continuous optimization.
• Experience working with budget management and a keen understanding of cost-effectiveness in marketing campaigns.
• A passion for fitness, health, and wellness (bonus points for an understanding of the fitness industry).

Why Join Six2fit?

• Purpose-driven work: Be part of a team that’s helping people transform their health and wellness with personalized fitness solutions.
• Collaborative and innovative culture: Work alongside talented, creative professionals who value collaboration and new ideas.
• Opportunities for growth: Six2fit is growing, and we provide opportunities for career development and advancement within the company.

If you're ready to bring your marketing expertise to a mission-driven company and make a real impact on people's fitness journeys, we want to hear from you! Apply today to join Six2fit and help us spread the message of wellness to the world.