We are seeking a skilled professional to join the Filimo Marketing team as a Brand Compliance Manager. This role acts as the guardian of the brand's identity and integrity, ensuring that all brand-related activities align with the company's established brand standards and guidelines. The Brand Compliance Manager plays a crucial role in maintaining brand trust and consistency across all internal and external channels.

Key Responsibilities

Development and Implementation of Brand Policies:

• Define and document brand compliance policies that reflect internal objectives and external requirements
• Communicate and implement these policies throughout the organization

Auditing and Monitoring:

• Conduct regular reviews of branding, campaigns, and processes to identify non-compliance issues
• Monitor the use of brand assets in digital, print, and other media to prevent misuse or unauthorized use

Reporting and Feedback:

• Prepare comprehensive compliance reports, identify weaknesses, and provide improvement suggestions
• Provide regular updates to the brand team regarding the status of brand compliance

Brand Health Monitoring and Reporting:

• Monitor brand health indicators such as brand associations and loyalty to develop internal and external reports
• Track brand-related key performance indicators and prepare detailed reports for strategic decision-making

Collaboration with Other Teams:

• Work closely with teams including Marketing, Product, HR, Legal, and others to ensure compliance with intellectual property, trademarks, and advertising regulations
• Collaborate with creative team to ensure campaign alignment with brand standards

Risk Management:

• Identify potential risks that could harm the brand's reputation due to non-compliance or inconsistent brand representation
• Implement corrective actions to mitigate risks and enhance brand trust

Required Skills

• Strong understanding of marketing and branding principles and concepts
• Familiarity with various marketing research methods
• Proficiency in time management
• Strong internal and cross-departmental communication skills
• High attention to detail
• Problem-solving mindset for addressing compliance challenges innovatively
• Analytical mindset with the ability to interpret data and make strategic decisions

Job Requirements

• A minimum of five years of experience in marketing, with at least two years dedicated to branding
• Excellent communication, leadership, and project management skills
• Proficiency in English
• Expertise in PowerPoint and Excel for reporting purposes
• Experience working with external agencies and managing research projects is an advantage
• Familiarity with structured approaches and regulatory frameworks, including compliance systems, risk management, audits, and cross-functional collaborations, is a plus