Social Media Specialist

.We are seeking a creative and detail-oriented Social Media Marketing Specialist to join our team

 This role involves managing our social media platforms, engaging with our audience, and supportin  the content team in executing effective campaigns

Responsibilities:

Build and execute social media strategy through competitive research, platform determination benchmarking, messaging and audience identification

Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action

Set up and optimize company pages within each platform to increase the visibility of company’s social content

Moderate all user-generated content in line with the moderation policy for each community

Create editorial calendars and syndication schedules

Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information

Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions

Requirements and skills:

Proven working experience in social media marketing or as a Digital Media Specialist

Excellent consulting, writing, editing (photo/video/text), presentation and communication skills

Demonstrable social networking experience and social analytics tools knowledge

Adequate knowledge of web design, web development, CRO and SEO

Knowledge of online marketing and good understanding of major marketing channels

Positive attitude, detail and customer oriented  with good multitasking and organisational ability

Fluency in English

BS in Communications, Marketing, Business, New Media or Public Relations