Senior Performance Marketing Specialist

Senior Performance Marketing Specialist:

As a Senior Performance Marketing Specialist at Khodro45, you will be responsible for planning, executing, optimizing, and analyzing high-impact digital campaigns with a focus on performance and ROI. You’ll work across multiple platforms including Google Ads, native advertising, retargeting, and CPC channels to drive lead generation and conversion growth.

Key Responsibilities:

• Plan and execute digital advertising campaigns aligned with business goals.
• Develop acquisition strategies to generate leads and improve conversion rates.
• Manage ads across Google Ads, TapSell, Yektanet, and other ad networks.
• Optimize budget allocation and ensure efficient spend to maximize ROI.
• Continuously monitor campaign performance and implement CRO improvements.
• Conduct A/B testing for ads and landing pages to drive performance.
• Analyze campaign data, create dashboards, and deliver actionable insights.
• Collaborate with content, SEO, design, and development teams.
• Provide product feedback to improve user experience and conversion flow.

Qualifications and Skills:

• Advanced expertise in Google Ads and campaign management.
•  Hands-on experience with native ads, retargeting, and conversion funnels.
•  Proficient in Google Analytics, Tag Manager, Looker Studio, and Clarity.
•  Strong data analysis and reporting skills using BI dashboards and Metabase.
•  High proficiency in Excel and Google Sheets.

Compensation and Benefits:

• Competitive salary based on experience.
• Performance-based bonuses.
• Comprehensive health development.
• Learning & development budget.
• Clear paths for professional growth and development.
• Periodic team events and occasion-based gifts.