About SnappPay

SnappPay is the first and leading BNPL provider in Iran, started in 2020. We are leveraging Financial Technologies to reshape Iranian’s experience of consumer credit. Supporting Snapp Group’s mission of enhancing Iranian people's quality of life through Internet services, SnappPay’s mission is to bring financial freedom to all Iranian by providing them with better, smarter and more efficient solutions for payment and shopping.

About Role

As a Senior Marketing Specialist, you will take ownership and drive the development of marketing strategies and actions for our In-store business line.

Responsibilities

• Plan and execute 360° marketing campaigns, with a strong focus on offline advertising (in-store branding, standees, posters, outdoor ads, etc.).
• Coordinate and follow up on tasks across multiple internal teams, including campaign, performance, content, design, and social media.
• Work closely with the sales and account management teams to support merchant-level marketing initiatives.
• Contribute to the development of localized promotional strategies within physical retail stores.
• Track and analyze campaign performance using marketing dashboards and tools (e.g., Google Sheets, Looker Studio, Google Analytics).
• Manage marketing calendars, timelines, and deliverables across cross-functional stakeholders.
• Provide creative input on in-store promotions and customer-facing materials.

Requirements

• 3+ years of experience in marketing, preferably in fintech, retail, or consumer-facing businesses.
• Strong coordination and communication skills to manage multiple stakeholders. and ensure task follow-ups across teams.
• Data-driven mindset with the ability to work with spreadsheets and performance dashboards.
• Proven experience in executing offline/ in-store marketing campaigns.
• Comfortable working in a fast-paced and evolving environment.
• Understanding of copywriting and marketing content production.
• Familiarity with customer behavior in physical retail settings is a strong plus.