Positron is looking for a motivated, detail-oriented, and creative Offline Marketing Specialist to help plan, manage, and execute our offline marketing initiatives. If you’re passionate about environmental advertising, production and management of printed materials, event execution, and project coordination, we’d love to meet you!
Responsibilities
- Plan, execute, and monitor offline marketing campaigns (environmental ads, in-store marketing, BTL activities)
- Manage the production, quality control, and distribution of advertising materials (lightboxes, stands, foam boards, etc.)
- Conduct field visits to ensure proper implementation of campaigns across locations
- Coordinate with suppliers, contractors, and design teams for timely and high-quality execution
- Plan and execute events, store openings, and retail decoration projects
- Prepare periodic reports, manage budgets, track expenses, and handle related administrative tasks
- Contribute to process optimization and propose ideas to improve campaign effectiveness
Requirements
- 1–3 years of relevant experience in offline marketing / BTL
- Strong knowledge of printing processes, advertising materials, and vendor management
- Solid project management skills with the ability to handle multiple tasks simultaneously
- Proficiency in Microsoft Office (especially Excel and PowerPoint)
- High attention to detail, accountability, and strong follow-up skills
- Excellent communication and negotiation abilities with internal teams and suppliers
- Interest in fieldwork, events, campaign execution, and retail decoration