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Head of Campaign Management

Tehran/ Sa'adat Abad
Full Time
Saturday to Wednesday
-
-
More than 5001 employees
Internet Provider / E-commerce / Online Services
Iranian company dealing only with Iranian entities
2013
Snapp, SnappFood, SnappBox, SnappTrip, Snapp Q, and Snapp Room
Privately held
توضیحات بیشتر

key Requirements

5 years experience in similar position
Managerial work experience

Job Description

As the Head of Campaign Management Team at Snapp Shop, you will own the end-to-end lifecycle of our marketplace campaigns. You will bridge between commercial supply and marketing demand, orchestrating initiatives that drive user engagement, sales growth, and marketplace liquidity. You will work cross-functionally with Commercial, Product, Advertising, and Growth teams to design campaigns that optimize the purchase funnel and deliver measurable business results.

Key Responsibilities
  • Strategic Roadmap & Calendar: Develop and manage annual and seasonal campaign roadmaps aligned with Snapp Shop’s business objectives and commercial priorities.
  • Campaign Lifecycle: Lead the end-to-end execution of campaigns, from conceptualization and strategy development to execution, performance tracking, and post-campaign analysis.
  • Conversion Optimization: Design and implement promotional mechanics, discount schemes, and incentive programs specifically aimed at improving conversion rates and increasing orders and NMV across the purchase funnel.
  • Cross-functional Leadership: Coordinate with Commercial, Product & Tech, Advertising, and Growth teams to ensure seamless campaign delivery.
  • Performance Analysis: Monitor campaign KPIs, conduct deep-dive performance reviews, and identify optimization opportunities to maximize ROI and business impact.
  • Reporting & Strategy: Prepare performance reports and strategic recommendations for senior leadership, translating data into actionable business insights.
  • Team Leadership: Lead and mentor the Campaign Management team, fostering a culture of high performance, innovation, and data-driven decision-making.
  • Growth Innovation & Creative: Identify new growth levers and experiment with innovative campaign concepts to stay ahead of market trends.

Requirements
  • Education: Bachelor’s degree in Marketing, Business Administration, Industrial Engineering, or related fields.
  • Experience: 5+ years of experience in Campaign Management, Marketing, or Growth roles.
  • Domain Expertise: Strong understanding of the e-commerce purchase funnel and proven success in optimizing conversion rates.
  • Analytical Skills & Problem Solving: Proficient in data analysis; ability to translate complex data into a clear business strategy and solve problems.
  • Project Management: Excellent project management skills; ability to manage multiple stakeholders and complex timelines in a fast-paced environment.
  • Communication: Exceptional presentation and stakeholder management skills; ability to influence cross-functional teams and senior leadership.
  • Leadership: Demonstrated experience in leading teams and managing cross-functional projects.

Preferred Qualifications
  • Experience in e-commerce marketplaces, online retail, or technology-driven businesses is highly preferred.
  • Demonstrated ability to collaborate effectively with Product, Commercial, and Advertising teams to drive bottom-line business outcomes.
  • Previous experience with loyalty programs, gamification, or high-scale promotional events (e.g., Flash Sales, Seasonal Festivals).


Why Join Us?
  • Be part of a high-growth environment where your impact is visible and measurable.
  • Work with industry experts across product, marketing, and commercial teams.
  • Opportunity to scale our marketplace operations and shape the future of e-commerce in Iran.

Job Requirements

Gender
Men / Women
Military service
Military service must be done
Education
Bachelor| Business/Management/Commerce Bachelor| Industrial Engineering

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