About Shopino
Shopino is an Iranian lifestyle e-commerce platform building a seamless shopping experience across fashion, home, and lifestyle categories. We are a growing marketplace focused on expanding our merchant base, improving buyer experience, and scaling advertising revenue. You'll work within a small, agile team — with direct access to decision-making and maximum room for impact. This is not a role for someone waiting on a ready-made playbook.
Responsibilities

• Own the vision, strategy, and roadmap for Shopino's core product — spanning buyer and seller experience, growth levers, and monetization
• Turn ambiguous, high-level opportunities into clear, actionable initiatives
• Leverage AI and automation to accelerate workflows, sharpen decision-making, and raise the speed and quality of everything the team ships
• Define and own the data strategy for your product area — from instrumentation and event tracking to funnel analysis and experimentation
• Use data confidently to define success criteria, monitor KPIs, and set clear, measurable targets
• Build and maintain dashboards and reports that give the team and leadership real-time visibility into product performance
• Develop a deep understanding of both sides of the marketplace: sellers as partners, buyers as end users
• Collaborate closely with engineering, commercial, and marketing teams to solve complex problems
• Embrace a role with fluid boundaries — where the whole team shares accountability for outcomes, not just their own domain

Requirements

• 5+ years in product management, ideally in marketplace or e-commerce platforms
• A proven track record of defining and shipping products in ambiguous, fast-evolving environments
• Hands-on experience working with data — writing SQL queries, building dashboards, running cohort and funnel analyses, and designing A/B tests independently
• Strong data intuition — you don't wait for analysts to tell you what's happening; you dig in yourself and know what questions to ask
• A strong, proven ability to apply AI in automation and drive operational excellence
• Strategic thinking with the ability to communicate direction clearly across technical and business audiences
• Genuine technical fluency — you ask sharp questions, weigh trade-offs, and earn the trust of engineers
• A strong product design sense and genuine care for end-user experience
• A collaborative, low-ego working style — comfortable with shared responsibilities and collective accountability
• High curiosity and a proactive mindset — you surface hidden issues early and design solutions before problems grow
• Familiarity with Iran's e-commerce market is a strong plus