UI/UX Designer

Responsibilities

• Design all website UI/UX in Figma based on SookiBall’s visual identity and digital product requirements.
• Analyze the existing website and identify UX, usability, and information architecture issues.
• Create user flows, sitemaps, wireframes, and high-fidelity designs for key website pages and user journeys.
• Design responsive interfaces for desktop, tablet, and mobile.
• Create and maintain a consistent Figma design system.
• Design and standardize reusable components, variants, styles/variables, and layout patterns.
• Define and maintain typography, color, grid, spacing, and responsive design standards.
• Design core website components such as header, navigation, footer, cards, buttons, search, filters, and other UI elements.
• Design user experiences for content-heavy sections such as news, video, match, team, category, search, and archive.
• Create interactive prototypes in Figma when required.
• Prepare designs and documentation for developer handoff.
• Collaborate with creative, product, content, and tech teams to translate brand direction into a consistent digital experience.
• Consider WordPress theme and page builder limitations during the design process.
• Review implemented designs in WordPress and perform design QA to identify and resolve visual and UX inconsistencies.
• Identify opportunities to improve usability, accessibility, and overall user experience.
• Ensure consistency and scalability across the website and future digital touchpoints.

Requirements

• Strong UI/UX and Figma skills.
• Professional experience creating user flows, information architecture, sitemaps, wireframes, and high-fidelity designs.
• Professional experience with components, auto layout, variants, styles/variables, prototyping, and design systems in Figma.
• Strong understanding of UX principles, usability, visual hierarchy, grid, spacing, typography, and responsive design.
• Ability to design clean, functional, scalable, and content-focused web interfaces.
• Strong HTML & CSS knowledge.
• Understanding of responsive and mobile-first design.
• Ability to translate business and product requirements into effective UX/UI solutions.
• Strong attention to detail and visual consistency.
• Ability to collaborate effectively with developers, creative, product, and content teams.
• Ability to defend design decisions with logical UX/UI reasoning and incorporate feedback.

WordPress: Practical familiarity with WordPress and page builders is a strong advantage. The candidate should understand WordPress’s structure, themes, templates, content types, and responsive implementation, but WordPress development is not a core requirement of the role.

Nice to Have: Experience with WPBakery/Elementor/Gutenberg, JavaScript, Technical SEO, Web Performance, Accessibility, Google Analytics, Hotjar/Microsoft Clarity, Core Web Vitals, and experience designing sports, media, news, or other content-heavy websites.