Key Responsibilities
Strategy & Planning
Develop and execute social media strategies for multiple brands.
Design and manage quarterly, biannual, and annual social media roadmaps.
Define objectives, KPIs, and success metrics.
Develop content pillars and content frameworks aligned with business goals.
Prioritize social media channels based on brand and business objectives.
Identify growth opportunities and support brand development initiatives.
Analytics & Reporting
Conduct comprehensive Social Media Audits across all brands.
Monitor and analyze social media performance and provide actionable recommendations.
Perform competitor analysis and benchmarking.
Design and maintain executive dashboards and reporting systems.
Prepare monthly performance reports for senior management.
Analyze audience behavior, market trends, and industry insights.
Campaign Management
Plan and execute brand awareness campaigns.
Develop and manage engagement campaigns.
Design and implement lead generation and sales-driven campaigns.
Create and execute targeted follower growth initiatives.
Collaborate closely with Performance Marketing and SEO teams to ensure alignment across marketing activities.
Content Management
Develop and oversee social media content calendars.
Prepare creative briefs for design teams.
Provide content briefs and direction to content creation teams.
Ensure the quality and consistency of published content.
Maintain brand consistency across all social media channels.
Community Management
Design and optimize customer engagement and response processes.
Manage audience interactions and online communities.
Identify customer needs, feedback, and emerging concerns.
Develop initiatives to increase engagement, loyalty, and customer satisfaction.
Performance Indicators (KPIs)
Success in this role will be measured by:
Growth in reach and impressions
Increase in engagement rate
Growth of targeted followers
Increase in social media-driven website traffic
Increase in qualified leads generated through social media
Growth in social media contribution to sales
Improvement in brand awareness metrics
Quality of reporting, insights, and data analysis
Qualifications
At least 3 years of experience in a Senior Social Media Manager, Social Media Lead, or Digital Marketing Manager role.
Proven experience developing and executing social media strategies for B2B, B2C, or e-commerce brands.
Experience managing multiple brands and social media channels simultaneously.
Strong knowledge of Instagram, Facebook, LinkedIn, and Pinterest.
Proven track record in designing and executing brand awareness, engagement, lead generation, and sales campaigns.
Strong analytical skills with the ability to translate data into actionable insights.
Experience creating executive-level reports and performance dashboards.
Ability to develop quarterly, biannual, and annual strategic roadmaps.
Strong project management and prioritization skills.
Professional proficiency in English.
Soft Skills
Strategic thinking
Data-driven decision making
High level of ownership and accountability
Strong presentation and reporting skills
Excellent time and project management abilities
Continuous learning mindset
Strong collaboration and cross-functional communication skills
Preferred Qualifications
Experience working with multi-brand organizations.
Experience in e-commerce businesses.
Familiarity with social listening, marketing analytics, and advanced reporting tools.
Why Join Chortkeh Media?
Flexible working hours.
Opportunity to work on diverse local and international projects.
Clear and merit-based career growth path.
Access to professional, fully licensed marketing tools and platforms.
Performance-based bonuses and benefits.
Professional, dynamic, and collaborative work environment.
Continuous learning and growth alongside an experienced and talented team.