We are looking for a hands-on professional who can build a credible premium brand, execute go-to-market initiatives, develop commercial partnerships, and convert negotiations into clear and actionable agreements.

This is not purely a creative marketing role or a traditional sales position. The successful candidate must be equally comfortable developing brand messaging, preparing launch campaigns, negotiating commercial terms, and coordinating contracts with legal counsel.

Key Responsibilities

Brand and Marketing

• Coordinate external creative, media, PR, and production partners.
• Track qualified leads, conversion, customer acquisition cost, activation, and campaign performance.
• Develop positioning, messaging, brand narrative, and communication guidelines.
• Translate the company’s complex financial and lifestyle ecosystem into clear customer and partner propositions.
• Plan and execute go-to-market campaigns for product launches and pilot programs.
• Manage website, presentation, social media, content, PR, and campaign materials.
• Develop targeted acquisition programs for clients.

Commercial Partnerships

• Identify and develop relationships with financial institutions, investment partners, premium merchants, travel, healthcare, real estate, and other service providers.
• Prepare partnership proposals, commercial presentations, business cases, and negotiation materials.
• Structure commercial terms, including fees, commissions, revenue sharing, service levels, exclusivity, and partner obligations.
• Manage the commercial contract process from initial proposal through negotiation, approval, signature, onboarding, and activation.
• Draft and review the commercial components of term sheets, partnership agreements, scopes of work, and SLAs in coordination with legal and compliance counsel.
• Maintain an organized pipeline, contract tracker, renewal calendar, and partner-performance dashboard.
• Ensure marketing promises and commercial commitments remain aligned with product and operational capabilities.

Required Qualifications

• At least 3 years of relevant experience in brand marketing, commercial partnerships, business development, or go-to-market roles.
• Experience in fintech, financial services, wealth management, marketplaces, luxury, or premium consumer services.
• Demonstrated ability to develop brand strategy and execute campaigns—not only manage agencies.
• Experience negotiating commercial terms and managing contracts through completion.
• Strong commercial understanding of pricing, commissions, revenue sharing, unit economics, and partner incentives.
• Excellent written and verbal communication skills.
• Professional proficiency in both Persian and English.
• Strong organizational skills and the ability to manage multiple partners and workstreams.
• High discretion, sound judgment, and comfort working with confidential financial and customer information.
• Ability to work effectively in an early-stage, fast-moving environment.

Preferred Qualifications

• Existing relationships within premium retail, travel, healthcare, or luxury markets.
• Experience launching a new product.
• Familiarity with CRM, marketing analytics, contract-management, and project-management tools.

Expected Outcomes

During the first six months, the successful candidate will be expected to:

• Prepare the core go-to-market and launch assets.
• Build a qualified pipeline of priority commercial partners.
• Introduce standardized proposal, term-sheet, SLA, and contract-management processes.
• Convert priority partnerships into activated, measurable services.
• Build a reporting system for marketing performance, partner activation, and commercial results.
• Establish a clear and consistent brand and messaging system.