About the Role:

At Smartech, we are looking for a Senior Campaign Manager; a result-oriented and data-driven person who can manage digital campaigns from planning and execution to analysis, optimization, and growth.

This role is suitable for someone who has a strong business and analytical mindset, can work closely with Product and Data teams, and actively uses AI tools to improve speed, accuracy, and decision-making quality.

Responsibilities:

• Design, execute, and manage Performance Marketing campaigns
• Analyze campaign performance based on metrics such as Revenue, Orders, CTR, CR, CPO, ROI, and ROAS
• Use AI tools for data analysis, campaign ideation, scenario optimization, reporting, and productivity improvement
• Identify growth opportunities, improve conversion rates, reduce costs, and increase revenue
• Work closely with the Product team to improve processes, define required features, and solve campaign-related challenges
• Maintain ongoing communication with merchants, publishers, clients, and internal teams
• Monitor campaigns on a daily basis and react quickly to performance drops or operational issues
• Prepare analytical reports, provide insights, and turn data into actionable next steps
• Document learnings, results, and best practices to improve future campaign execution

Requirements:

• Minimum 4 years of experience in campaign management or performance marketing
• Strong understanding of Performance Marketing concepts and campaign metrics
• Ability to analyze data and work with tools such as Metabase
• Ability to effectively use AI tools for analysis, reporting, ideation, research, and campaign optimization
• Proficiency in Excel or Google Sheets
• Product-building mindset, problem-solving ability, and strong collaboration with Product teams
• Ability to manage multiple campaigns simultaneously and prioritize effectively
• Strong communication skills and ability to work with different stakeholders
• High attention to detail, strong follow-up skills, and ownership over campaign results

Nice to Have:

• Familiarity with SQL

If you are passionate about turning data into growth, leveraging AI to make smarter decisions, optimizing campaigns for measurable business impact, and collaborating across Product, Data, and Commercial teams to drive revenue and customer acquisition, we'd love to hear from you. Join us and help transform insights into performance, and performance into sustainable business growth.