About the Role

At Smartech, we are looking for a results-driven MarTech Sales Manager to take full ownership of sales, revenue growth, and market expansion for two of our key products: Interak, our marketing automation platform, and AdTrace, our mobile measurement and attribution platform.

This is a hands-on commercial role focused on identifying new business opportunities, acquiring customers, building strategic relationships, and converting opportunities into revenue-generating contracts.

The ideal candidate combines a strong track record in B2B technology sales with a solid understanding of the digital marketing ecosystem, an established professional network, and the ability to independently manage complex sales cycles and strategic negotiations.

While this role initially focuses on direct sales ownership without managing a team, it offers the opportunity to build and lead a sales team as the business grows.

Key Responsibilities:

Sales & Market Development

• Own and achieve sales and revenue targets for both Interak and AdTrace.
• Develop and execute sales and market expansion strategies aligned with each product's business objectives.
• Identify, prospect, and acquire new customers, particularly brands, mobile applications, and digitally active businesses.
• Leverage existing professional networks and build new relationships with key decision-makers to generate qualified sales opportunities.
• Independently manage the full B2B sales cycle, from lead generation and needs discovery to product presentations, commercial proposals, negotiations, and contract closure.
• Develop and maintain strategic relationships with key accounts, identifying opportunities for upselling, cross-selling, and long-term revenue growth.

Sales Pipeline & Revenue Management

• Build, manage, and continuously develop a healthy sales pipeline for both products.
• Monitor sales performance, track key KPIs, and analyze conversion rates to identify opportunities for improvement.
• Prepare revenue forecasts, track progress against targets, and develop action plans to address performance gaps.
• Identify sales challenges, evaluate market opportunities, and recommend initiatives to accelerate revenue growth.
• Contribute to developing scalable sales processes, commercial strategies, and best practices to support future business expansion.

Client Solutions & Cross-Functional Collaboration

• Understand customers' marketing objectives, business challenges, and growth priorities to position Interak and AdTrace as relevant solutions.
• Translate complex MarTech and AdTech capabilities into clear business value and measurable outcomes for prospective clients.
• Deliver compelling product demonstrations, commercial presentations, and solution proposals to marketing, growth, product, and business leaders.
• Collaborate closely with Product, Engineering, and Customer Success teams to address client requirements, facilitate deal closure, and ensure a smooth transition to onboarding.
• Gather customer insights, competitive intelligence, and market feedback to help improve product positioning, commercial offerings, and go-to-market strategies.
• Contribute to defining future sales team structures and processes as the business scales.

Requirements:

• At least 5 years of successful experience in B2B sales, business development, or commercial roles, preferably within MarTech, AdTech, SaaS, or digital advertising.
• Proven track record of independently managing complex B2B sales cycles, closing commercial deals, and achieving revenue targets.
• Strong understanding of the digital marketing ecosystem, including customer acquisition, engagement, retention, and performance marketing.
• Strong knowledge and practical experience in at least one of the following areas:
  • Marketing Automation & Customer Engagement: User segmentation, customer journeys, omnichannel communication, personalization, campaign automation, and lifecycle marketing.
  • Mobile Measurement & Attribution: Mobile Measurement Partners (MMPs), mobile attribution, user acquisition measurement, in-app events, and ad fraud prevention.
• Ability and willingness to develop strong product knowledge across both Marketing Automation and Mobile Attribution solutions.
• Solid technical and commercial understanding of MarTech or AdTech solutions, including how they integrate with customers' digital products and marketing ecosystems.
• Strong understanding of marketing and business performance metrics such as CAC, LTV, ROAS, retention, and conversion rates.
• An established professional network across brands, mobile applications, digital businesses, or marketing agencies, with the ability to engage senior marketing, growth, and business decision-makers.
• Demonstrated ability to build relationships, identify customer needs, deliver value-based sales presentations, and negotiate commercial agreements.
• Experience managing sales pipelines, preparing revenue forecasts, tracking sales KPIs, and working effectively with CRM tools.
• Strong ownership mindset, commercial judgment, negotiation skills, and ability to work independently in a target-driven environment.

Preferred Qualifications:

• Direct experience selling marketing automation, customer engagement, mobile attribution, or user behavior analytics solutions.
• Familiarity with both Marketing Automation and Mobile Measurement & Attribution ecosystems.
• Experience working with major e-commerce, fintech, retail, or high-traffic mobile application brands.
• Previous experience at digital advertising agencies, ad networks, SaaS companies, or marketing technology solution providers.
• Familiarity with the MarTech and AdTech competitive landscape in Iran and comparable international solutions.
• Previous experience building, leading, or scaling B2B sales teams.
• Experience contributing to go-to-market strategies, commercial pricing discussions, or the development of new sales channels.

What Success Looks Like:

• Consistently achieving sales and revenue targets across Interak and AdTrace.
• Building a strong pipeline of qualified opportunities and converting them into long-term commercial relationships.
• Expanding both products' presence among relevant brands, mobile applications, and digital businesses.
• Establishing trusted relationships with key decision-makers and positioning Smartech as a valuable technology partner.
• Developing repeatable and scalable sales practices that support sustainable revenue growth and potential future team expansion.