The Snapp Group is well-known for its recognized brands: Snapp, SnappFood, SnappBox, SnappTrip, SnappStore, SnappSupply, SnappDoctor, SnappKitchen, SnappPay, SnappMarket, and SnappShop. The impressive achievements of Snapp Group have made it one of the most successful businesses in Iran.
We are growing rapidly, which means there are unlimited opportunities for you.
Join us on an exciting journey at the heart of business development, where you'll be part of an international team.
Career page of Snapp! Group:
https://careers.snappgroup.net/en
Bachelor Business/Management/Commerce or Industrial Engineering
Microsoft Excel - Advanced
Google Analytics - Intermediate
Google Tag Manager - Intermediate
Google Data Studio - Intermediate
Job Description
We are looking for a Growth Lead who can own growth end-to-end—acquisition, activation, retention, and revenue—and turn it into a measurable, repeatable system. This is a hands-on, player-coach role, not a strategy-only one. Core responsibilities:
Own the growth roadmap and quarterly plan tied to revenue and retention targets.
Design and run campaigns across paid and organic channels, and keep testing new channels.
Own the full funnel and fix the biggest leaks with CRO and product-led growth tactics.
Build and run a disciplined experimentation process (A/B tests, hypothesis backlog, documented learnings).
Own lifecycle, CRM, and retention programs (segmentation, push/in-app journeys, win-back, referral).
Own the growth dashboard and report weekly on CAC, ROI, LTV/CAC, retention, and payback.
Manage the budget.
Requirements:
5+ years in growth, performance marketing, or digital marketing, with at least 1–2 years owning results at a manager/lead level.
Quantifiable track record: CAC reduced, conversion or revenue grown. Include real numbers in the application.
Strong grasp of funnel analysis and unit economics (CAC, LTV, retention).
Hands-on paid media experience at meaningful scale.
Analytics toolkit: GA4, Google Tag Manager, Looker Studio or Metabase, advanced Excel/Google Sheets; SQL is a plus.
Practical A/B testing and hypothesis-driven experimentation experience.
Working knowledge of SEO, CRO, and landing-page optimization.
CRM and marketing automation experience (WebEngage, eCRM, or similar).
Product sense: onboarding, activation, and UX basics.
Mindset: ownership, autonomy, comfort with fast failure and ambiguity.
Nice to have:
Experience in e-commerce/marketplaces or fintech.
Familiarity with AI tools for research, content, and lead generation.