About SnappPay

SnappPay is the first and leading BNPL provider in Iran, started in 2020. We are leveraging Financial Technologies to reshape Iranians’ experience of consumer credit.
Supporting Snapp Group’s mission of enhancing Iranian people's quality of life through Internet services, SnappPay’s mission is to bring financial freedom to all Iranians by providing them with better, smarter, and more efficient solutions for payment and shopping.

Responsibilities

• Manage ad networks (Yektanet, Mediaad, etc.).
• Plan Google Ads campaigns.
• Create and optimize performance tools.
• Analyze and report KRs for each digital campaign.
• Regular reporting and optimization of PPC actions.
• Manage routine digital actions.
• Manage landing pages and CMS tools such as WordPress and Bootstrap.
• Manage routine SEO actions.
• Design routine campaigns across awareness, retargeting, and retention layers.
• Increase the impact of campaigns.
• Weekly optimization in PPC channels.
• Weekly dashboard reporting based on performance KRs.

Requirements

• Proficiency in GA4 reporting, and setting up events and parameters in Google Tag Manager and GA4.
• Proficiency in Google Ads and ad-network campaign design.
• Performance and data analysis skills.
• Proficiency in using common CMS tools.
• Proficiency in Microsoft Office.
• Proficiency in PPC tools such as AdWords or VODs.
• Problem-solving skills and creativity.
• Familiarity with SEO functions and optimizing SEO channels.