We are looking for a Social Media Specialist to manage and monitor the brand’s social media presence to increase engagement, maintain a consistent brand voice, and foster a strong online community. The ideal candidate will be creative, data-driven, and experienced in crafting compelling content across various platforms. A deep understanding of social trends, audience behavior, and platform algorithms is essential for this role that resonate with our target audience and elevate the brand’s digital presence.

Duties :

•             Creating, scheduling, and publishing content across social media platforms.

•             Engaging with the audience through comments, messages, and interactions to build brand loyalty.

•             Tracking and analyzing social media performance, providing insights for improvement.

•             Coordinating with the marketing and creative teams to align social content with broader campaign goals.

•             Managing multiple social media platforms and ensuring timely responses.

•             Staying up-to-date with trends and adapting content strategies accordingly.

•             Balancing quick responsiveness with consistent brand messaging.

Requirements 

•             2-4 years of relevant work experience 

•             Excellent communication and interpersonal skills

•             Proficiency in social media platforms (Instagram, Facebook, Twitter, LinkedIn, Aparat, Rubika, Youtube, eita, igap) and analytics tools

•             Understanding of social media metrics and community management

•             Skills in social media strategy development